Thursday, August 24, 2006

Ninja cereal.

In the mid-1980's, Quaker Oats introduced Ninja Bites, which was basically just Cap'n Crunch in the shape of ninja swords and ninja stars.  They launched the product with a special promotion: free ninja stars.  If you bought a box of Ninja Bites, there would be brightly-colored plastic ninja star buried at the bottom of the box.  I remember getting my arm all sticky digging around in the box instead of waiting until more cereal was gone like my mom told me to.  I got a blue one.  It was a great promotion, except for one little detail: the promise that a handful of lucky eaters would find a real ninja star at the bottom of the box.  Four kids severed fingers digging their hands into the bottom of the box before they issued a massive recall of the brand.

1 Comments:

Blogger Orhan Kahn said...

Why do the Americans get all the good stuff!! It's not fair. As if I need four fingers and a thumb. I could totally do without one of them for a ninja star!

5:35 PM  

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